info@SharpFestival.com | +44 (0) 207 112 4846
|
AI for Marketing,
PR and Communications
17 - 20 Nov 2026
/
12 May 2027, London, UK
17-19 November 2026, London, UK
4th Annual
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AI for Effective Marketing, PR & Communication: A One-Day Crash Course

12 May 2027 | London, United Kingdom

In today’s digital age, Artificial Intelligence (AI) has become an integral part of marketing, public relations (PR), and communication strategies. This one-day course is designed to equip you with the knowledge and skills necessary to leverage AI technology to create effective and engaging marketing campaigns, PR initiatives, and communication strategies.

AI is no longer a future concept. It is already influencing how organisations analyse audiences, develop campaigns, create content and engage with customers and communities. This practical one-day experience provides an introduction to the latest AI technologies and explores how they can be applied across marketing, PR and communication functions.

Participants will discover how AI can support audience understanding, content personalisation, campaign development and engagement strategies, while exploring the importance of maintaining creativity, authenticity and human judgement in an increasingly automated world.

Through interactive discussions, case studies and hands-on exercises, participants will gain practical approaches they can apply immediately to improve their organisation’s marketing and communication activities.

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Why Attend the AI for Marketing, PR & Communications One-Day Crash Course?

✔ Discover how artificial intelligence is reshaping marketing, PR, branding, and communications.

✔ Learn practical techniques and AI tools you can apply immediately within your organisation.

✔ Explore real-world case studies from leading brands, agencies, and industry experts.

✔ Gain valuable insights into content creation, campaign planning, automation, and audience engagement.

✔ Connect with marketing leaders, PR professionals, communications specialists, and digital innovators.

✔ Prepare for the future of marketing and communication with practical knowledge, strategic insight, and meaningful industry conversations.

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AI for Marketing, PR & Communications 2027 Speakers

Hear from marketing, PR, communication, and digital innovation leaders shaping the future of AI-powered communication.

Program

12 May 2027.
London, UK

Who Should Attend the AI for Effective Marketing, PR & Communication Course?

Marketing and Communications Leaders
Chief Marketing Officers, Marketing Directors, Communications Directors, and senior professionals responsible for shaping marketing strategy, brand communication, and audience engagement.

PR and Corporate Communications Professionals
Those focused on reputation management, strategic communication, media relations, and exploring how AI can support more effective PR initiatives.

Digital Marketing and Content Specialists
Professionals looking to improve content creation, personalise audience experiences, and optimise digital marketing activities using AI-powered tools.

Brand and Creative Professionals
Those working on storytelling, campaign development, creative strategy, and exploring how AI can enhance innovation and content workflows.

Business Leaders and Entrepreneurs
Executives, founders, and decision-makers interested in using AI to improve marketing effectiveness, customer engagement, and business growth.

Technology and Innovation Professionals
Individuals exploring the role of artificial intelligence, emerging technologies, and digital transformation in modern marketing, PR, and communication.

Location

GD Building, Grand Conference Room
London, UK
Check For Accommodations Here
+44 (0) 207 112 4846info@sharpfestival.com / events@boc-uk.com

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FAQ

What is the AI for Effective Marketing, PR & Communication Course?

The AI for Effective Marketing, PR & Communication: A One-Day Crash Course with ChatGPT is a practical learning experience designed to help marketing, PR and communication professionals understand how artificial intelligence can be applied to improve content creation, audience insights, engagement strategies and communication effectiveness.

When and where does the AI for Effective Marketing, PR & Communication Course take place?

The course takes place on 12 May 2027 in London, UK.

Who should attend the AI for Effective Marketing, PR & Communication Course?

The course is designed for marketing professionals, PR specialists, communication teams, digital marketing experts, business leaders and anyone interested in exploring how AI can enhance marketing and communication strategies.

Whether you are an experienced professional or beginning your career, the course provides practical insights and strategies for using AI effectively in your work.

What topics are covered at the AI for Effective Marketing, PR & Communication Course?

The course covers key areas including the introduction of AI and its applications in marketing, PR and communication, understanding audiences through AI-powered tools, creating personalised content, enhancing engagement with AI-powered solutions, and exploring ethical considerations and best practices for responsible AI adoption.

Is the AI for Effective Marketing, PR & Communication Course part of a larger event?

Yes. The course is part of SHARP 5 days Festival, a platform bringing together marketing, PR, communication and business professionals to explore the latest trends, ideas and innovations shaping the future of the industry.

What can attendees expect from the AI for Effective Marketing, PR & Communication Course?

Attendees can expect a practical and interactive learning experience combining expert insights, discussions, case studies and hands-on exercises.

Participants will gain a better understanding of how AI can support marketing and communication activities, improve efficiency, create more personalised experiences and develop stronger audience engagement strategies.

Who organises the AI for Effective Marketing, PR & Communication Course?

The course is organised by SHARP Festival, bringing together professionals and industry leaders to explore emerging trends, technologies and strategies shaping the future of marketing, PR and communication.

Sponsors and Partners

Our sponsors are carefully selected organisations that support marketing, PR, brand, and communications professionals in driving innovation, strengthening reputation, building stronger brands, and shaping the future of the communications industry.
  • BOC

Recent News

AI for Effective Marketing, PR & Communication: A One-Day Crash Course

AI-Powered Marketing, Content Creation & Communication Strategies

The AI for Effective Marketing, PR & Communication: A One-Day Crash Course brings together marketing professionals, PR specialists, communication leaders, digital marketing experts, and business professionals to explore how artificial intelligence is transforming the way organisations create content, understand audiences, improve engagement, and develop more effective communication strategies.

The AI for Effective Marketing, PR & Communication: A One-Day Crash Course brings together marketing professionals, PR specialists, communication leaders, digital marketing experts, and business professionals to explore how artificial intelligence is transforming the way organisations create content, understand audiences, improve engagement, and develop more effective communication strategies.

Taking place in London on 12 May 2027, the course focuses on how professionals can use AI technologies to enhance marketing campaigns, support PR initiatives, improve communication processes, and create more personalised experiences for audiences.

As artificial intelligence continues to reshape the marketing and communication landscape, professionals need to understand how to apply AI strategically while maintaining creativity, authenticity, and human insight. The course explores how AI can support organisations in adapting to new expectations, improving efficiency, and creating stronger connections with their audiences.

The course creates a practical learning environment around AI applications in marketing, PR and communication, including audience analysis, personalised content creation, AI-powered engagement tools, communication strategy, and responsible AI adoption.

Through interactive discussions, case studies, practical exercises, and real-world examples, attendees will explore how AI tools such as ChatGPT can support content development, improve audience understanding, enhance customer engagement, and optimise everyday marketing and communication activities.

AI for Effective Marketing, PR & Communication: A One-Day Crash Course with ChatGPT is designed to move beyond theory, focusing on practical approaches, actionable strategies, and the skills professionals need to confidently integrate AI into their marketing and communication workflows.

The course is organised by BOC Global Events & Training Group, an established international events and training organisation with more than a decade of experience delivering global conferences, awards, professional development programmes, leadership events, and business gatherings for international audiences.

What to Expect at AI for Effective Marketing, PR & Communication

✔ Practical introduction to AI applications in marketing, PR and communication
✔ Insights into using AI tools for audience research and understanding customer behaviour
✔ Strategies for creating personalised content with AI
✔ Exploration of AI-powered chatbots, virtual assistants, and engagement solutions
✔ Guidance on ethical considerations and responsible AI adoption
✔ Practical sessions focused on improving marketing and communication effectiveness

Who Should Attend AI for Effective Marketing, PR & Communication?

AI for Effective Marketing, PR & Communication: A One-Day Crash Course with ChatGPT is designed for marketing professionals, PR specialists, corporate communication teams, digital marketing experts, content professionals, business owners, entrepreneurs, and anyone responsible for developing marketing and communication strategies.

The course is suitable for professionals who want to understand the opportunities AI creates, explore practical applications of AI tools, and learn how artificial intelligence can support more effective marketing, PR, and communication initiatives.

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